The Reddit for WooCommerce integration is now available, making it easier for WooCommerce merchants to reach Reddit’s high-intent shopping audience. Over half of all online conversations related to purchasing decisions occur on Reddit, making it a critical channel for shoppers researching their next purchase.1 As the flexible, open-source commerce platform powering over four million stores
New integration lets WooCommerce merchants create dynamic, shoppable ads and reach 932M Snapchatters with auto-syncing catalogs and one-click conversion tracking. Today, October 1, Snapchat and Woo launched an exciting new integration with WooCommerce, making it easier than ever for small and medium-sized ecommerce businesses to connect with Snapchatters and drive sales. Snapchat for Business connects
A comprehensive new consumer study from Woo and Klaviyo uncovers how fragmented and validation-driven shopping journeys have become in 2025. The global survey of more than 6,000 consumers across the US, UK, Canada, and Australia found that 43% of shoppers research products on one platform but purchase on another. Consumers validate every purchase across channels
Survey shows a growing “preparation gap” with larger merchants 3x more likely to use sophisticated strategies, but smaller businesses have the opportunity to catch up A comprehensive new survey from Woo reveals a stark “preparation gap” emerging in Black Friday Cyber Monday (BFCM) readiness, with million-dollar merchants investing significant time and resources into getting ready
Welcome to the second edition of our annual Black Friday Cyber Monday Trends Report. Like last year, we conducted a comprehensive survey in July 2025 to understand strategies, challenges, and expectations for the upcoming peak season across merchants and agencies. The findings look at how businesses are planning to capitalize on the season and what
Elavon, a global payments leader, and WooCommerce, the ecommerce platform powering more than four million online stores globally, are expanding their successful European payments partnership across the Atlantic to North America. Installing the free-to-download Elavon extension from the WooCommerce Marketplace gives merchants instant access to Elavon’s proven payment services, helping micro, small and medium-sized businesses
A better checkout. One-click buying. More local payments. We’ve updated some of the core WooCommerce capabilities to help you customize without code, convert more customers, and stay flexible with the world’s best open source ecommerce platform. It’s faster, simpler, and converts 61% higher on desktop than using shortcode. The Checkout block offers a more flexible
If you sell digital products — like software, streaming content, or other intangible goods — to customers in California, you may have heard about a new consumer protection law: AB 2426, which came into effect on January 1, 2025. This state law aims to ensure that when purchasing licensed digital goods, consumers understand the relevant
As our CMO, Tamara Niesen, mentioned in her post, our brand is a critical asset for our business and the entire Woo ecosystem. It raises the standards for everyone who works together in building, innovating, and powering the WooCommerce stores that reach millions of buyers. Our new brand is a representation of our maturity and
WooCommerce has partnered with Automattic, our parent company, to expand our agency partner program. This company-wide program will help us bring more expertise and provide more resourcing than ever to agencies. As part of this program change, we’re making some changes to how we recommend agencies to businesses looking for ecommerce development support. Up until
