Unleashing the Power of Olive Oil: How One Brand is Earning the Trust of Farmers and Winning the Hearts of Shoppers (2025)
It was after trying multiple bottles of olive oil from family friends in Greece that Sarah Vachon made a professional pivot from tech marketing. These oils tasted better than anything she could find on the market shelf in London. And it wasn’t just the taste. “I started to talk to them,” Sarah says. “‘How are