The TV show Ted Lasso tells the story of an American football coach hired to lead an English soccer team. His coaching style seems unconventional at first. Lasso benches a star player whose ego threatens morale, shrugs off press criticism, and bakes biscuits for his skeptical boss. He urges players to support and believe in
Month: May 2025
Transforming Woo: Unveiling the Evolution of Our Brand Identity
As our CMO, Tamara Niesen, mentioned in her post, our brand is a critical asset for our business and the entire Woo ecosystem. It raises the standards for everyone who works together in building, innovating, and powering the WooCommerce stores that reach millions of buyers. Our new brand is a representation of our maturity and
Secure Your Site: Unlock the Benefits of Migrating from HTTP to HTTPS in 2025 on Shopify
Ever notice a small padlock icon in your web browser’s URL bar? That means you’re on a site running HTTPS, a secure way to allow websites to handle personal and financial data. If you run an ecommerce business, the protocol behind that little padlock icon is also what’s protecting your customers’ personal information. Using HTTPS
Breaking News: eBay and OpenAI Team Up for a Revolutionary Collaboration!
Company Information We’re leveraging the latest advances in AI to redefine the future of ecommerce for enthusiasts. The following was originally posted on LinkedIn by eBay Chief AI Officer Nitzan Mekel-Bobrov. At eBay, we’re leveraging the latest advances in AI to redefine the future of ecommerce for enthusiasts. The evolution from LLMs to agentic systems
Join the Winning Team: WooExperts Transform into Prestigious Woo Partners
WooCommerce has partnered with Automattic, our parent company, to expand our agency partner program. This company-wide program will help us bring more expertise and provide more resourcing than ever to agencies. As part of this program change, we’re making some changes to how we recommend agencies to businesses looking for ecommerce development support. Up until
Unleashing The Power of Visionary Leadership: A Guide to Identifying Visionary Leaders in 2025 on Shopify
In August of 1910, President Theodore Roosevelt delivered a speech outlining his vision for a New Nationalism in the United States. He described a future with equal opportunities and a fair playing field for all citizens, saying: “Practical equality of opportunity for all citizens, when we achieve it, will have two great results. First, every
Be in The Know: Exciting Updates from WooCommerce Developers!
We’re making it easier to keep up with the evolution of WooCommerce. We’ll be keeping up with the Woo Developer Blog as usual, but new to the scene is an email newsletter. Our developer newsletter delivers the latest Woo updates, insights, and opportunities directly to your inbox every month. What we’re sharing in the Woo
Revolutionize Your Supply Chain with the Innovative SCOR Model: A Comprehensive Guide (2025) by Shopify
Major events like pandemics, tariffs, and trade wars can all massively disrupt supply chains. Even when the economic landscape is calm, supply chain operations require a degree of flexibility; changes in demand, resource discovery and depletion, and the weather can all affect the flow of goods around the world. Businesses regularly assess, track, and measure
Simplified Speed and Convenience: Revolutionizing Local Shopping on eBay
Company Information By: Avital Derazon, Harshal Parikh, Abhishek Bishnoi, Prerna Dubey, Shuja Rahman, Epsita Maharana and Julie Katz eBay has made several UX enhancements to help customers find local listings, fast-shipping items, and more. Shoppers today expect quick delivery of their items, along with an ability to shop locally. eBay is addressing these needs by
Discover the Dynamic Duo: Woo’s Winning Combination of WooCommerce and Klaviyo for Ultimate Marketplace Success!
This post is breaking the fourth wall. 😉 In case you missed it, we recently selected Klaviyo as our preferred marketing automation platform for WooCommerce stores. With that news, we wanted to share a bit of our own perspective on Klaviyo for ecommerce: We use Klaviyo here at Woo, and thought our implementation story would










