Credit card processing fees are a cost of doing business in ecommerce—but they don’t have to cut deeply into your profits. Whether you’re looking to pass these fees on to your customers or find smarter ways to reduce their impact on your business, understanding how processing works can help you make more informed decisions. Here’s
Mobile devices are now the primary gateway to the web, with 98% of global internet users accessing it through mobile phones. This mobile-first reality fundamentally changes how businesses must operate. For small business owners, this means customer interactions span more channels, occur at all hours, and often unfold in real time. Managing these relationships requires
LinkedIn isn’t just for job-seekers. According to a 2023 Statista survey, 79% of business-to-business (B2B) marketers ranked LinkedIn among the most valuable social media platforms, far ahead of Facebook, which came in at just 30%. A strong LinkedIn presence can help any business build an engaged audience on the platform and increase its reach on
When Arjun Sofat and his mother started cold-calling nutritionists from their kitchen table, they had no idea they were laying the groundwork for what would become an eight-figure women’s health supplement business. The spark for Free Soul came from a deeply personal place. While working in banking, Arjun watched his mother struggle through his father’s
When Ricky Jones first saw the prototype that would later become Stratus’s anti-fog balaclava, he was hooked. A lifelong snowboarder, he immediately understood the product’s value. A few years later, he bought the brand outright and transformed it into a fast-growing winter apparel company, shipping more than 10,000 orders and doubling revenue year over year.
I was standing at my closet on an average Tuesday, reaching for my favorite silk blouse, when I hesitated. Again. I was working as a trader at RBC, my first job out of university, and I had a new wardrobe for my professional career. But after commuting and long days in the office, my silk
Clear, scannable labels keep your business moving behind the scenes. They get parcels out the door faster, help staff ring up sales quickly, and keep inventory accurate across channels. Thermal printers handle this work in seconds, producing sharp labels without smudges or messy ink cartridges. Because these printers use heat instead of traditional ink, they’re
What if you could offer your brand’s value proposition to one billion people all at once? By building a strong personal brand on LinkedIn, you’re throwing open the doors to potential engagement with the platform’s one billion members. According to Semrush, LinkedIn saw 1.77 billion visits in February 2025 alone. More than 80% of business-to-business
Your website’s been stuck in “I’ll get to it later” mode for months. Every time you open your website, you’re confronted by a clunky block of text and a to-do list longer than your arm. But between managing inventory, helping customers, and handling daily fires, there’s never time to sit down and tackle it. A
Fenty Beauty shows up for their community by personalizing every touchpoint. Since the brand's launch in 2017, they’ve set the standard for inclusivity and innovation. This May, they created the Gloss Bomb Shop and partnered with Shop to rethink the traditional beauty shopping experience. “We’re seeing that these Shop consumers [...] are super loyal. They
